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May 03, 2026

We Stopped Ranking for ShipClip

Our homepage was ranking around position 3 for our own brand name. Last week it dropped to 113. Google's ShipClip entity got assigned to our Instagram profile. Fixing it required structured data across three sites, not one.

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ShipClip

A native macOS screen recording app for developers and creators — multi-track recording, timeline editing, camera PiP, zoom-to-click effects, and one-click sharing.

Hoglet

A native iOS app that puts your PostHog pageview analytics on your home screen and lock screen through beautiful, glanceable widgets.

$ more from the blog

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  1. Every Screen Recorder on Mac Is Electron Garbage

    I opened every screen recorder on Mac. They're all Electron. 500-875MB of RAM before you hit record. So I built a native one in Swift and Metal. 6MB.

  2. The OSRS Botting Problem Is Architectural

    I built a voice-controlled OSRS client to understand why botting persists. What I found: the problem isn't detection, it's architecture.

  3. Walking Away from $200k

    I'm walking away from 200k in unvested stock to get my life back. Last week, I handed in my notice and walked away from my golden handcuffs.

  4. Build Your Own Tools - No One Else Will

    When work ties your hands, building your own tools, both in the office and the garage, can be the key to moving faster, reclaiming agency, and actually enjoying the process again.

$ more projects

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Andon LampLigma DigitalTTRPG ListBusiness Card PCBDeskThang

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